As a small business owner, you may find yourself struggling with finding ways to utilize your time to take your business to the next level. Between juggling endless tasks with employees and clients to keeping track of every other thing on your never-ending to-do list—how can you find ways to still manage and balance it all while leveling up your business during COVID-19.

Effectively managing your time is one of the most important skills you can possess as a small business owner. If you’re constantly feeling like there just aren’t enough hours in the day, and you’re trying to find ways to make sure you effectively utilize your time while leveling up, then we’ve got you covered with a five step guide in mapping out how women of color can take their business to the next level in the time of COVID-19.

How Women of Color Can Take Their Business to the Next Level in the Time of COVID-19

 Step 1: Plan Ahead

Learning how to plan ahead during these unprecedented times is essential to taking your business to the next level. Currently, many businesses are in an extremely unusual state, this is the time to take action and rework your initial plan. Ask yourself the following questions:

  • How would I restructure my day?
  • What would I do differently each day?
  • What are my long/short term business goals?

Make sure you give yourself enough time to not only plan ahead, but to also put that plan into motion so you’re able to level up during this time.

Step 2: Prioritize the things that are important to your business first

As a woman of color, these are the key things that will help take your business to the next level. What are the main factors that help keep your business afloat? Is it the employees? Your target audience? Your marketing approach? Whatever it is that you deem as important for your business, make sure you continue to prioritize those things first, as they will be the building blocks to help you continue to level up during this time.

Step 3: Determine what funding opportunities are readily available to you

Funding for your business is so essential during this time. Hello Alice offers a COVID-19 Business For All Emergency Gran that allows for small business owners an immediate grant of $10,000 towards those that have been affected by the coronavirus pandemic. Visit if your business has been severely impacted by COVID-19 for immediate support. Additionally, Hello Alice has a COVID-19 Business Resource Center where you as a business owner can access additional financial support for your small business.

Step 4: Figure out how you are sufficiently utilizing business resources

As a small business owner, utilizing the resources that are readily available to help take your business to the next level is vital in this time. Boss Women Media offers a community of like-minded women (Boss Connectors) with the necessary tools, guides and advice to take your business to the next level. Along with Boss Connectors, Hello Alice also provides business owners with funding, opportunities and experts along their business journey—all for free! Now more than ever, you should be taking advantage of these resources to help take your business to the next level.

Step 5: Create a workable plan

As you begin to plan ahead and prioritize, make sure you create a workable plan—one that is both attainable and realistic. Think about all of the necessary steps and requirements it takes to level up your business during this time and put those steps into action.

Download this 5-Step Guide For Mapping Out How Women of Color Can Take Their Business to the Next Level in the Time of COVID-19 Presented by Hello Alice and Boss Women Media.

Hello Alice is a free, multichannel platform that helps businesses launch and grow. Whether you’ve owned a business for years or you’re a new business owner– Hello Alice can help! For more information, visit

Whether you’re a corporate queen who is navigating the workplace and needs tips, tools, resources and connections on how to expand your career to the next level or a start-up hustler who is navigating your side hustle, building your business or raising money– is the place for you! For more information, visit

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